Marilyn Monroe, by Warhol, snagged more than 15 minutes of fame.
Including video in your social media platform is one way to enhance your platform and your SEO. Because bounce rates and time spent on your site are weighing factors when your blog is being ranked, the longer you keep someone on a post or a page, the better you will fare. It was in 2007 when sites like ComputerWorld and InformationWeek began publicizing that online video popularity was escalating, with video sites doubling in popularity according to the latter.
In January 2010, the Nielsen Company reported that online video usage was up 13% in their year-by-year statistics; and by January of 2011, a significant increase of 45% was reported by NielsenWire. A company’s clips should set an appropriate tone for their social media platforms, of course. Sadly not everyone has as interesting a philosophical slant as Tony Hsieh, who put Zappos on the map and is featured in this Nightline interview, but that doesn’t mean you can’t find creative elements of your brand to feature in dynamic motion. The extra seconds spent on your platform just might be worth the nerves and the makeup!
Celebrities have an immediate advantage with their cache of video clips, which can be used to further their fame. Maybe that’s not always a good thing: videos posted online will live on whether the clips flatter, fluster or downright frighten the interviewee. We might have said the latter about this Patti Smith clip but we are guessing the spontenaiety with which she approaches life shows her that quirkiness can be appealing!
Check back in on Thursday, as we’ll bring you news of one of our favorite interior designers, Amanda Nisbet, who will be participating in Design on a Dime, one of NYC’s premier design events put on by Housing Works. One of the best things about the design visionaries who participate is it’s philanthropy, or might we say design for a cause?
Oh, and Amanda has a book coming out: yay!
The post Your Fifteen Minutes: Warhol Would Be Proud! appeared first on adroyt.
